The IP of IoT – Top 5 Companies and How Their IP Pans Out (Inc. Google, Verizon, Cisco, General Electric & Amazon)
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The Analysis Summary
The Physical Objects are linked through wired and wireless networks, the advantage being that they are deployed on the same Internet Protocol (IP) that connects the Internet. What’s fascinating is the ability of these modern gadgets to sense the environment and communicate. With the ability of these devices in understanding the complexity of the data analysis and then act accordingly in providing the solution has had a great impact in every technological sector one can imagine.
With continued advancements in artificial intelligence, these modern gadgets have the ability to work without human intervention. Moreover, with the frequent base users shifting to smartphones and also the deployment of these gadgets becoming cost effective, the IoT is set to dominate the next decade pervasively.
This landscape report tries to cover the patented technologies for the world’s top five IoT companies and details out what are the critical technologies that these innovative companies are working on. This report also covers the timeline of these companies in terms of patent filings related to internet of things. We also uncover important mergers & acquisitions that have happened involving these companies to further boost their intellectual property related to the Internet of Things
An Introduction
The internet of things is enabled by the use of sensors, actuators and communication technology which is embedded into gadgets that streamlines tracking and controlling of these gadgets over the wired or the wireless network such as internet. To make this work, generally a three step process in undertaken:
- Capturing the data from the sensors,
- Extracting the data from the network, and
- Analyzing the data and drawing conclusions
This will lead to intelligent decision making abilities leading to improved efficiency and productivity for the same things which were earlier not part of the phenomena of Internet of Things. This has opened larger avenues for new types of products and services applicable to multiple industries.
The sensors alone will just gather data, evaluates and measures it. This all will be meaningless if the sensors are not properly connected to the machines to actually leverage something out of data. The best way forward to actually harness the true potential of IoT is through cloud based applications. This is because an alternative is expensive – having a vast infrastructure in place for all the data gathered from the sensors worldwide. Hence, the role of Cloud based applications becomes critical. This is why the top companies we have analyzed in this report actually are the market leaders in terms of research and patenting activity.
Market Dynamics
According to a study from Business Insider, The IoT will result in $1.7 trillion in value added to the global economy in 2019. That is a huge number.
This industry is all set to take over the smartphone industry and the forecasts indicate more than 20 Billion devices connected by 2020. The main research focus has been on making the technology secure, robust, and more efficient.
There are many verticals of adoption for the IoT, from wearable devices, to cars, smart homes, cities and industrial equipment.
The global wearable market is expected to reach a value of around 53.2 billion U.S. dollars in 2019, more than ten times its value five years prior.
It features items such as smart watches, fitness and health trackers, or even smart jewelry and smart clothing.
Smart watches and health & Fitness trackers are expected to account for more than 70 percent of all wearable’s sales worldwide in 2016.
Another Industry that has grown significantly is the Smart homes industry which is expected to be roughly of around US $60 Billion by 2020.
McKinsey Global Institute predicts that by 2025 the Internet of Things will generate up to $11trillion in value to the global economy.
Moreover, Software and services is pegged to be a $600B market by 2019, attaining a 44% CAGR from 2015 to 2019.
These facts from Business Insider also predict the number of devices connected via IoT technology will grow at a 35% CAGR from 2014 to 2019.
As we cover the Intellectual Property patterns of the five of the market leaders, we can realize how this fast evolving market is shaping up over the next five years.
About Analysis
Patent analysis for the companies in this report focuses on patents and applications filed in the United States. Foreign filings listed are only family members of the US patents and applications and not the complete list of patents and applications in jurisdictions other than the US
It should be noted that analysis related to top five companies in IoT for 2016 have been covered in this report. The charts represent the patent related figures for the data gathered upto October 31, 2016.
We have tried to cover maximum industries possible related to Internet of Things. However, these should not be assumed to be an exhaustive list of applicable industries.
The revenue related information and other market figures have been relied upon from other web resources such as Gartner, McKinsey and other technical blogs.
Companies Analyzed
Google – Patent Filing Trend
Google – Technology Bifurcation
Google – Activities Related To IoT
Mergers and Acquisition
- Google Buying Nest in January 2014.
- Google purchased it for 3.2U.S. $ Billion.
- This bolstered the Google’s portfolio of Smart homes.
- Google acquired DropCam through it’s Nest Labs subsidiary in June 2014.
- Dropcam is an American technology company headquartered in San Francisco, California.
- The deal was finalized for U.S. $555 Million.
- Google’s £400 million acquisition of DeepMind happened in 2014. DeepMind is a British artificial intelligence company.
Key Products
- Google Nest Thermostat
- CO + Smoke Alarm
- Driverless Cars
Cisco – Patent Filing Trend
Cisco – Technology Bifurcation
Cisco – Activities Related To IoT
Mergers and Acquisition
- 2016: Cisco completed acquisition for Jasper for $1.4 billion. Japer is a cloud platform for IoT services such as connecting devices, delivering analytics and automating business functions.
- 2015: Cisco acquired ParStream, a privately-held company based in Cologne, Germany which develops highly specialized analytics databases built to analyze large amounts of data and store it in near real-time, anywhere in the network.
- 2015: Cisco acquired Piston Cloud Computing. Piston provides software that enables streamlined operational deployment of large scale distributed systems. Piston’s enterprise grade software helps customers automate orchestration and deployment of underlying distributed systems for running applications on OpenStack.
- 2014: Cisco acquired Metacloud. Metacloud deploys and operates private clouds for global organizations with a unique OpenStack Private Cloud as-a-Service.
Key Products
- CISCO IoT System Security.
- Integrated Service router – IR8x( Series with embedded GPS and other sensors.
- Cisco Mobile IP Gateway 2450 – Improving communication between the Back office and Transit vehicles.
- Cisco IoT Field network Director Software Platform.
- Cisco IoX: Cisco IOx provides uniform and consistent hosting capabilities for fog applications across Cisco IoT network infrastructure.
Verizon– Patent Filing Trend
Verizon– Technology Bifurcation
Verizon – Activities Related To IoT
Mergers and Acquisition
- 2016: Sensity Systems Inc., a private company based in Sunnyvale, California. It was acquired in September 2016 to bolster their Smart City Initiative.
- 2016: LQD WiFi – a New York based company was acquired to further strengthen Smart City portfolio.
- 2016: Verizon acquired Telogis in June 2016 for its highly successful cloud based vehicle fleet management software.
- 2016: Fleetmatics – another telematics company was acquired by Verizon.
- The AOL acquisition of 2015 was indirectly aligned with Verizon’s IoT strategy by using Video and Advertising distribution technologies from AOL.
- 2012: Hughes Telematics was the first company related to Telematics that was acquired by Verizon that kickstarted their IoT startegy.
Key Products
- ThingSpace
- Asset Tracking
- Intelligent Lighting
- Intelligent Video
- Intelligent Traffic management
Amazon – Patent Filing Trend
Amazon – Technology Bifurcation
Amazon – Activities Related To IoT
Mergers and Acquisition
- 2016: NICE, based in Asti, Italy, which develops software and provides services for “high performance and technical computing” was acquired by Amazon to further boost Amazon Web services.
- 2015: Amazon acquired 2lemetry, a Denver-based startup which develops highly specialized analytics databases built to analyze large amounts of data from connected things
- 2015: Amazon acquired a Portland based video processing company Elemental Technologies.
- 2015: Amazon acquire a cloud technology startup ClusterK – whose tools cut down on cloud service costs by taking advantage from Amazon Web Services called Spot instances
- 2015: Israeli chipmaker Annapurna Labs, purchased for a reported price of $350 million which indicates Amazon’s entry strategy to develop servers and chips to connect the things worldwide.
Key Products
- Amazon Echo
- AmazonFresh
- AmazonDash – The Dash tool let’s user create their grocery list on Amazon by scanning barcodes on products at home.
- Amazon Delivery Drones
- Amazon Web Services EC2 (Elastic Compute Cloud)
- Amazon Lambda
General Electric – Patent Filing Trend
General Electric – Technology Bifurcation
General Electric – Activities Related To IoT
Mergers and Acquisition
- 2016: Service Max – Software for tracking equipment performance and industrial scheduling. It was bought for a whopping $916 Millions
- 2016: BitStew was acquired for $ 207 Million to integrate their analyzing and modeling of the data abilities within the Predix Platform
- 2016: Wise.io was acquired which deals in machine learning to improve customer service efficiency
- 2016: Meridium, an asset performance management software was also acquired and integrated with Predix
- 2016: Shipexpress a supply chain company was also acquired to tap into efficient railway shipping and transportation.
- 2016: Daintree Networks for Networked Lighting Systems
- 2016: Wurldtech – a cyber security company
Key Products
- Predix
- Electricity Value Network (EVN) – Digital Power Plant
- Intelligent Lighting
- Security for the Industrial Internet
- GE Asset Management
Conclusion
IoT adoption stands to grow significantly, in the next 18 months. It is likely because of falling costs, the continuing convergence of data and services and ever-increasing IoT technology simplification—a factor of utmost importance to consumers in particular. With simplicity at its core, Homeowners can look forward to address a range of everyday issues, from controlling and monitoring home security and environmental conditions to monitoring their teenagers’ driving habits.
The cost efficiency, convenience, simplicity and security of connecting things will drive wider societal changes. This will eventually lead to increase in sharing economy with the growth and flourish by the use of connected cars and household gears. With the increased use of connected devices, the Neighbors can easily check for car’s availability in their neighborhood for pooling and likewise whose household tools they can borrow to get the work done rather than going through the whole process of going to the store spending huge sums and buying the tools which apparently will hardly be used after the work is done.
Eventually, the ability to track usage will create new service categories. Rates for insurance and healthcare will be based on usage and behavior, which can be tracked through IoT.
With technology identifiable by everyone in today’s world, Innovation, productivity and value will thrive as private companies and the public sector both come to the inevitable conclusion that IoT is imperative to delivering the integrated, easy to use and sustainable products and services.
About the Author:
jay@citiusminds.com
+1 312-957-7066
Jay Sharma – Client Engagement – Citius Minds Consulting LLP
Linkedin: https://www.linkedin.com/in/jaysharmacm
About Citius Minds
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Disclaimer: This document is intended for general informational purposes only, does not take into account the reader’s specific circumstances, and may not reflect the most current developments.